Here I show a customized ending to a keynote for my Australian client.

One of my biggest challenges when I keynote is convincing the audience that I do NOT have an innate ability to remember things, it is not a ‘natural’ ability…it is an application of systems that ANYONE can learn, adapt and apply to their business. Adapting these systems allow you to stand out from your competition.

Watch the video, it’s just a couple min’s, it will show you the untapped power of our brains.

Funny, unique and interactive in his entertaining conference keynotes and workshops, Bob Gray reveals the untapped potential in each of us. His empowering systems and their many applications in the business world give participants immediate ‘walk away’ value. Book Bob Gray today as your next conference keynote speaker.  Watch Bob in action.

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A friend of mine will soon be taking a ‘once in a lifetime’ month’s vacation to Tuscany, she has never been to Europe and is excited, as you can imagine.  Last week over lunch, she reminded me of her poor memory, saying how concerned she is about getting older, and how she seems to be forgetting things, she joked that she’d hate to forget the ‘experience’ of her upcoming trip.

“If only there were a way of storing the experience without having to permanently have a phone or camera in my hand”, she said. I told her there is!  It is something I have been doing for years, but just for those special trips.

I told her to go sample, and buy a brand new perfume, one she obviously likes, but has never used before, then use it on her trip, and only that trip.  I told her to do the same with music, research some of her favourite artists, see which ones have a new album out and download it, again, listen to that CD on the trip.  Then, once she is back, whenever she smells that fragrance, whether by accident or on purpose, or she hears a track from that CD, she will be instantly transported back to Italy and all those wonderful memories.

It works.  How many times have you smelled something or heard a piece of music and reminded of a particular person, place or time?  I just consciously take advantage of this natural memory link.

Funny, unique and interactive in his entertaining conference keynotes and workshops, Bob Gray reveals the untapped potential in each of us. His empowering systems and their many applications in the business world give participants immediate ‘walk away’ value. Book Bob Gray today as your next conference keynote speaker.  Watch Bob in action.

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It’s a common memory problem I hear about all the time, and it’s not difficult to overcome.

Let’s take a large car park with 5 areas whose locations are denoted alpha numerically.  A to E, and each location has a sub area 1-5, so we have 25 possible locations where you could park, A1-A5 thru E1-E5.

Let’s say you are parked in area E4.  The first thing we must do, as with any memory trace we wish to form, is to turn what we wish to remember into an image, and of course this holds true with letters and numbers too.

Here’s what I use for the letters:

A = Ape, B = Bee, C = Sea, D = Deer, E= Eel

And for the numbers I assign them a rhyming partner:

1 = Bun, 2 = Shoe, 3 = Tree, 4 = Door, 5 = Hive

So you are parked in spot E4, the image for the letter E is an Eel.  The image for number 4 is a Door.  Now be as creative as you can to visualize a ridiculous image combining the Eel, the Door and your car.

I would immediately visualize a huge door tied vertically to the roof of my car, and wrapped around the handle and working its way through the keyhole, is a gigantic slippery Eel.

That quick 10-second visual is all you need.  Later when you exit the mall, you visualize your car and immediately conjure up the image of the Door (4) with the slippery Eel (E). You are parked in area E4.

B2, a large Bee sitting on the roof of you car slipping on a huge pair of shoes.

A5, a gigantic hairy Ape with wings flying around a large Bee Hive.  Remember, the more ridiculous the image, the quicker the recall.

For larger numbers, there is a system called the Phonetic Index, (chapter 4 of my book) it is an ingenious system that allows you to turn any 2, 3 or longer digit numbers into an image.

Here’s a quick alternative.  Before you enter, (in this case, the mall), draw an imaginary line from the entrance of the mall, to your car. Then continue this line off into the distance, and see what it hits.  Maybe it’s an apartment building, a house or a tree.  When you exit the mall, you will have no problem remembering the distant object, then simply walk towards it.  This will at least put you in the right direction…….then you can start hitting the key fob.

Funny, unique and interactive in his entertaining conference keynotes and workshops, Bob Gray reveals the untapped potential in each of us. His empowering systems and their many applications in the business world give participants immediate ‘walk away’ value. Book Bob Gray today as your next conference keynote speaker.

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